How to Write a Profitable Farm Newsletter | Charlotte Smith
In this course, Charlotte Smith of CharlotteMSmith.com teaches farm business owners how to build a profitable email newsletter from the ground up. Presented by PFL, the three-lesson series covers why email marketing beats social media, how to grow your list with a lead magnet, and the exact seven-part newsletter format Charlotte uses to build trust and drive sales.
Basics in Record Keeping | Farm Credit
An introduction to farm record keeping presented by Danny Jordan of Horizon Farm Credit. This course covers what farm records are, why they matter, different methods for keeping them, and more!
How to Build a Profitable Farm Brand – Charlotte Smith
In this three-part course, farm marketing expert Charlotte Smith walks farmers through the core principles of building a brand that actually sells. You’ll learn why logos and farming practices don’t drive sales, how to identify your ideal customer, and how to use a simple four-step formula to create marketing that connects, builds trust, and makes price irrelevant. Whether you are just starting out or hitting a sales ceiling, this course will shift the way you think about marketing your farm.
Farm Family Communications
Communication plays a vital role in every avenue of life. It is normally a challenge that creates friction whether in the family, on the farm, in the office or the manufacturing facility. It’s something we can all work to improve.
Joel Salatin – Can You Make Room For Me? Webinar
How can today’s farmers make room for the next generation? In this inspiring webinar, Joel Salatin of Polyface Farms shares 10 powerful principles for creating opportunities, building farm succession, and ensuring the future of regenerative agriculture. From unlocking hidden potential on the land to fostering entrepreneurial spirit in children, Joel offers practical strategies and personal stories that show how farms can thrive for generations to come.
Turning Social Media Followers into Buyers – Charlotte Smith
This course, presented by marketing expert Charlotte Smith and sponsored by PA Farm Link, provides farmers with essential strategies to convert social media engagement into actual sales. Participants will learn how to leverage social media as a tool for community-building, integrate it with a strong marketing foundation, and implement proven engagement techniques. The course also debunks common social media myths and introduces best practices for growing an email list, creating effective content, and improving customer relationships.
Meat Pricing & Yield Guide – For Freezer Trade
The manual freezer trade pricing calculator was created for those who prefer to calculate prices by hand. It will lead you through steps similar to the online Cornell Meat Price Calculator allowing you to determine a profitable price for quarters and sides. Utilize the calculator to best meet your pricing needs.
Meat Pricing & Yield Guide – By The Cut
The manual meat pricing & yield guide meat cuts pricing calculator was created for those who prefer to calculate prices by hand. It will lead you through steps similar to the online Cornell Meat Price Calculator allowing you to determine a profitable price for direct marketing meat cuts. Utilize the calculator to best meet your pricing needs
AgConnect
In 2024, Chester County Government and the Chester County Economic Development Council (CCEDC) joined forces to create an expanded AgConnect program that serves to ensure the agricultural industry in Chester County and the southeast Pennsylvania region remains a leading economic sector, now and in the future. AgConnect includes a newly-established AgConnect Executive Advisory Committee, designed to steer and set strategic priorities. The 11-person committee includes chairpersons from the four AgConnect action teams (see below), three agriculture industry leaders appointed by the Chester County Commissioners, three agriculture employers appointed by the CCEDC, and one staff member from the County Commissioners’ Office.
PFL Academy
Our academy offers a collection of free online video courses focused on various organizations that can provide assistance and support to farmers like you. Gain insights, expand your skills, and discover opportunities to thrive in the agricultural industry.